Serra Subaru of Traverse City is your neighborhood Subaru destination, where local drivers find new and used Subaru models, transparent financing, and service that keeps vehicles on the road longer.
Our team focuses on matching each guest with the right vehicle for their lifestyle, whether you need a roomy Ascent for family adventures, an Outback built for trails, or a fuel-efficient Crosstrek for daily commuting near Traverse City, Acme, and Kalkaska, Michigan. Learn more about us.
We combine friendly, knowledgeable service with straightforward online tools so shopping is convenient from any device.
Browse a carefully selected lineup of new Subaru models and a rotating inventory of quality used vehicles from top manufacturers. Each Subaru on our lot is chosen for reliability, safety features, and value.
Our certified pre-owned options come with a 152-point inspection, a CARFAX Vehicle History Report®, and more if you want to invest in a previously driven Subaru with extra perks.
Use our website to filter by model, trim, mileage, and price. Then, book a test drive or speak with a product specialist to compare features like AWD capability, EyeSight® Driver Assist Technology, and cargo solutions.
Our finance team works with multiple lenders to create loan and lease plans that fit different budgets and credit situations. We guide customers through trade-in appraisal, gap coverage, extended warranties, and monthly-payment scenarios so you understand the whole picture before signing.
Prefer to get started online? “You can apply from your laptop or any mobile device,” estimate payments and then finalize the details in person or over the phone.* Apply online!
Ownership is a long-term journey, so learn about our Subaru service center. We’re staffed by trained technicians who use OEM Subaru parts to maintain performance and safety. From routine oil changes and tire rotations to complex diagnostics and brake work, we provide precise estimates, timely service, and seasonal maintenance specials.
Our parts department also stocks accessories such as roof racks, cargo liners, and more. We offer professional installation to keep your Subaru equipped for every journey.
Schedule service online to start working with us.
We pride ourselves on building long-term relationships with drivers near Traverse City, Acme, and Kalkaska, MI. Transparent pricing, friendly follow-up, and a commitment to getting things right are central to how we operate at Serra Subaru of Traverse City. When you need help getting out to Clinch Park reliably, expect honest answers and helpful options when you contact us today.
*SOURCE – Experian.com
